Machinery OEM: Overseas Footprint Breaks 3-Month Silence, Wins RFQ
A US industrial and agricultural machinery OEM inquired about wire harness capabilities, then went silent for three months until overseas manufacturing options were presented.
Background
A US industrial and agricultural machinery OEM first inquired about our wire harness capabilities for heavy machinery, then went quiet for three months, signaling hesitation around supply chain flexibility, cost, and risk.
The Challenge
After an initial show of interest, the customer entered a prolonged silence. The pause pointed to unresolved concerns about supply chain resilience, cost, and risk mitigation for their heavy machinery harnesses.
Our Solution
Our sales team proactively shared detailed information about our overseas factory footprint and global manufacturing capabilities, highlighting supply chain resilience along with potential tariff and delivery advantages.
The Result
Sharing the overseas factory capabilities directly broke the three-month silence. The customer's Project Engineer re-engaged and released RFQ packages for an Engine Harness and a Power Harness, complete with full drawings and BOMs.