LATAM Automation Integrator: Cost-Transparent Quote Advances High-Value Project
A Latin American automation integrator needed transparent BOM-level pricing to justify a major custom wire-harness project internally and win its end-user contract.
Background
An automation integrator in Brazil was bidding a major industrial project that required custom wire harnesses. To secure the contract from its own end-user, the integrator needed pricing it could defend line by line.
The Challenge
The customer was cost-sensitive and needed full visibility into the bill of materials to justify the project internally. Without a defensible cost basis, the integrator risked losing the end-user contract that the harness order depended on.
Our Solution
We provided a detailed cost-breakdown sheet alongside datasheets for equivalent connectors and terminals, giving the integrator transparent component options. Free prototype samples were offered to lower the barrier to entry and accelerate the decision.
The Result
The project advanced to the sampling phase with high engagement sustained throughout. Cost transparency and sample support kept this high-value industrial program moving despite the initial price hurdles.